Questions from General Supply Chain


Q: Why is the determination of customer lifetime value important?

Why is the determination of customer lifetime value important?

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Q: How does the actual practice of CRM differ from the use of

How does the actual practice of CRM differ from the use of CRM software?

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Q: Define these terms: permission marketing, cross-selling and churn

Define these terms: permission marketing, cross-selling and churn reduction.

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Q: How would an analysis of customer defections help the firm become more

How would an analysis of customer defections help the firm become more competitive?

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Q: Why is China an attractive location for many businesses?

Why is China an attractive location for many businesses?

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Q: Can nonprofit, educational, or government organizations benefit from supply chain

Can nonprofit, educational, or government organizations benefit from supply chain management? How?

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Q: What is the difference between green development and sustainable development?

What is the difference between green development and sustainable development?

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Q: What are the critical factors influencing facility location?

What are the critical factors influencing facility location?

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Q: What are the critical factors in making community and site decisions?

What are the critical factors in making community and site decisions?

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Q: Discuss Wal-Mart’s location strategy.

Discuss Wal-Mart’s location strategy.

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