Definition of Business Process Re-Engineering
Business process re-engineering (BPR) is also known as business process redesign or business process transformation is a business strategy developed in the early 1990s, analyze the business and operational process within an organization and help organizations to rethink which changes they can bring in their system to retain the existing customer and win potential new clients, reduce operational cost and beat their competitors.
According to Thomas H. Davenport (1990), a business process is composed of many steps that together make a final business outcome. Re-engineering is an aggressive approach that focuses on business goals and how the process is linked to them, making changes in whole processes rather than introducing changes on individual step level.
If the business process re-engineering is carried out properly, it will transform the whole business. This helps stagnated or falling business to make come back from the deep dive.